This book was created to fulfil the needs and goals of its target audience, which includes design students, designers, and company employees. Designers and design students engage in design process activities and undergo a development process in every design project; this book serves as a guidebook and reminder of the steps in design development process.

The book is considered a lightweight pocketbook and is easy to carry. Its size also aligns with a designer's lifestyle, which involves working and finding inspiration in various places. The book is B-format, which is a popular size for paperback publications among publishers in the UK.

The content of the development phase was derived from my writing using a literature review from various books, journals, and trustworthy websites such as Figma, Disney, the UK Design Council, and university websites such as USC, Unimelb, and Edinburgh.